Rick Ross is expanding his empire beyond music and real estate, now stepping into the world of cosmetic dentistry with the grand opening of Smiles by Mario Montoya. The luxurious dental practice, established in collaboration with cosmetic dentist Dr. Mario Montoya, is now located in Atlanta’s metro area of Sandy Springs.
The duo celebrated with an exclusive ribbon-cutting ceremony and reception on March 20, welcoming guests to their state-of-the-art facility.
Renowned for building “Billion Dollar Smiles,” Smiles by Mario Montoya will provide world-class cosmetic dental services to both celebrity clients and everyday customers. The clinic offers a range of high-quality services, including root canals, gum bleaching, and gum contouring at competitive prices. Permanent implants start at $4,400, while a complete top and bottom set of porcelain veneers is priced at $25,000.

The partnership between Ross and Montoya is not a coincidence. The Rich Forever rapper was introduced to Montoya’s work when he visited the dentist’s practice in Cali, Colombia, back in October 2020. Ross received a fresh set of porcelain veneer grills, a procedure that took six hours to complete.
Ross has remained an advocate of Montoya’s craft ever since. Their partnership now brings the same luxury experience to Atlanta, with the goal of making celebrity-level dentistry more accessible to all.
Dr. Mario Montoya has built a reputation for his expertise in smile transformations, boasting a celebrity clientele that includes T-Pain, Safaree, Ari Fletcher, MoneyBagg Yo, and of course, Rick Ross.
Photo Credit: Instagram – RichForever