Revolt TV’s Keon Davis Shares Five Tips to Set Effective Business Goals in 2022

Every year you hear and see new and seasoned entrepreneurs set goals with new heights that they want their business to reach. Some of these goals are often so big that they can be overwhelming and can soon be a thing of the past.

Keon Davis is the owner of Smooth N Groove smoothie company, a health advocate, and star of Revolt TV’s new digital series, Bet On Black, which focuses on highlighting Black entrepreneurs and the journey of establishing successful businesses. Keon shares some simple tips to help entrepreneurs accomplish their goals.

1. Balance your Budget

Setting a goal requires you to financially understand what you can afford to manage for your business. Before setting goals it’s important to look at and consider balancing your budget of past and predicted costs, expenses as it reflects planning, management and execution of future business goals.

2. Review your past performances

In order to set effective goals for the future, you must review and understand your past performance. I call this reverse engineering your goals because in order to build something you need to know your foundation, what works and what didn’t. By doing this, you’ll understand where you are and what you need to do to get from point A to point B. This is highly important as you understand how you did financially, how your company is perceived and what items can be used to scale back to elevate your company. This can be done via focus groups, surveys and social listening with social media platforms such as Instagram, Facebook and Twitter.

3. Develop your goal to the lowest common denominator