Isaiah Jaay is stepping into a new era. The influencer-turned-artist, best known for his viral commentary on reality TV and pop culture, has officially released his debut EP, Full Circle.
The six-song project arrives Friday, August 29, 2025, under Grammy Award–winning singer-songwriter Eric Bellinger’s label, ALL WINS ENT.
For Isaiah, this moment is more than a musical debut; it’s a return to his roots. “This EP is really me coming back to myself. Everything I’ve done up until now has led me here—it’s truly full circle,” he shares.
While Isaiah became famous on TikTok for his witty, unfiltered takes on today’s hottest shows, his journey started with music. The Los Angeles native has performed with Kanye West’s Sunday Service Choir, toured internationally as a cruise ship headliner, and built a reputation as a dynamic vocalist and dancer.
His performances have always been more than just about the voice; if you’ve seen Isaiah, you know he is a true entertainer. Whether on stage or online, he has a magnetic presence that keeps audiences engaged. With Full Circle, he’s merging the entertainer the internet fell in love with and the artist he’s always been.
“Isaiah has the talent, the work ethic, and the star quality. ALL WINS ENT is about family, and we’re excited to introduce him to the world in a major way,” says Bellinger.
Full Circle is more than just Isaiah Jaay’s first EP; it’s a declaration. After years of navigating multiple creative lanes, from online commentary to international tours, Isaiah is showing fans his most authentic self through music.
With Full Circle, Isaiah Jaay proves that he’s not just here for the moment; he’s here for the long run.
The six-song EP is available now on all streaming platforms.
