top of page

7 Stellar Tips To Make A Good First Impression On Your Client

One of the most important steps in building a successful business is creating a good first impression on new clients. While your business plan is important, your client's perception of you can make or break a deal.

So, here are some valuable tips to ensure you leave a positive impact from the first day!

1. Be presentable

Your physical appearance has a great effect on the overall first impression. Since the other person doesn't know you, they WILL conclude how you carry yourself.

In fact, according to experts, 55% of first impressions depend on what a person sees, aka the visuals. So, pay attention to how you dress and groom yourself.

However, don't go out of your way to buy new clothes or get groomed at a salon (unless you genuinely want that). 

Instead, focus on these tips:

  • Consider the dress code of where you'll meet. Wear a suit or blazer in a professional space. Opt for casuals in relaxed environments like a café.

  • Note your client's outfits. If they prefer laid-back outfits, follow suit. This will give the illusion that you both have similar tastes.

  • Accessorize accordingly and ensure your body and mouth smell good.

  • Set your hair neatly with hair mousse or gel. Shave your beard (if you're a man).

2. Prioritize punctuality

Punctuality sets you apart and puts you in people's good books – especially in first meetings.

So, set out much earlier on the day of the meeting. Reaching the venue 30 minutes early is better than running late and giving lame excuses.

Remember to account for possible delays due to traffic, car breakdowns, and wrong turns—even if the route is simple!

If it's a virtual meeting, ensure all technical gadgets and connections work well.

3. Never fake your personality

To make a good first impression, you must fit into the situation and other people's expectations.

However, many people forsake their authenticity and fake a personality to gain the other person's trust. This is a complete disaster!

While you adjust to the situations and act friendly, make sure you also act like yourself. It's okay if you are not on the same page as your client. Be honest about your thoughts and convey them respectfully.

Your client will notice you're not afraid to be candid about yourself or your work and will respect you even more for your authenticity. They can rely on your company, and you won't mindlessly agree.

4. Smile and shake hands

Once you meet the client, smile broadly and extend your hand for a firm handshake. This way, you'll come across as friendly toward them.

Make sure your smile appears natural and genuine. Wipe your hands before entering the venue to prevent sweat from building up during the handshake.

5. Build rapport with small talk

Don't start discussing business immediately, as that makes you appear inflexible. Other than asking how they are doing, research their background. Learn a few things about their interests and build a connection by talking about those.

6. Exchange contact information

Once you've built some rapport, your next step is to exchange business cards with your client. This conveys that you're professional and prepared for the moment.

It will be even better to buy metal digital business cards ahead of time. This shows that you care about the environment and ensures they won't lose your contact information. After all, all details are sent on their smartphone with a single tap!

Lastly, take a moment to acknowledge their card and compliment them on the designs or other interesting details. This will make you appear down-to-earth even when you use advanced technology.

7. Have an optimistic and confident attitude

Your body language and thinking style can majorly impact your first impression. So, here are a few tips to keep in mind:

  • Stand and sit straight to seem disciplined and confident.

  • Make eye contact during the conversation. But look away occasionally to make it seem natural and avoid making them uncomfortable.

  • Be conscious of any signs of nervousness, like biting nails or jittering. Try to keep them in check.

  • If your client criticizes you, be eager to learn from them. Show that no amount of criticism can discourage you.

Follow these tips, stay honest, and craft wonderful business plans. And you'll impress any and every client!

Photo Credit:


I can't wait to rock this Road House Jake Gyllenhaal Printed Shirt on a night out! The design is so unique and eye-catching, perfect for adding stylish personality with any outfit

QG - Ernie Hudson copy 4.jpg
bottom of page