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Michael B. Jordan Is The Face Of David Yurman's Latest Campaign

Michael B. Jordan continues to engage in endeavors outside of acting.

Michael B. Jordan

He’s shining as the face of David Yurman’s latest campaign, according to goodmorningamerica.

The prestigious jewelry company has the actor and director “to front its first Men’s High Jewelry collection, titled 'The Vault'.”

Jordan can be seen wearing a variation of jewelry pieces from the latest launch against a navy backdrop, which renowned photographer Tyler Mitchell captured.

"The theme of this campaign is where all artists thrive to be: being your own person," said Jordan in a statement. "We all bring something different to the table; it's what makes us unique. … Working with David Yurman has given me the chance to work with artists to create something universal, classic and reimagined."

Michael B. Jordan

The new 30-piece assortment highlights bold bracelets, necklaces, rings and cufflinks that are inspired by architecture, mythology and nature.

"Curiosity and innovation have stood at the core of David Yurman from the very beginning, and there's no better time to forge a new path in men's jewelry than now," president and chief creative officer Evan Yurman said in a statement. “Michael is a multitalented artist who exhibits a mastery and elegance in every project that he takes on – there's no one better suited to communicate the magnitude of this collection than him."

This isn’t the first rendezvous when it comes to fashion.

“I keep a healthy chip on my shoulder that always keeps me motivated,” Jordan said in May of 2023 to Vanity during a special conversation celebrating the partnership between Creed III and Ralph Lauren, hosted at the Ralph Lauren Beverly Hills store. “So, when it comes to proving myself, I’m constantly just trying to evolve, grow, raise the bar, not really dwell on the success of the accomplishment, just what’s next. That’s my motor.”

Jordan wore several Ralph Lauren pieces during his film time on Creed III. Those selections are available to shop as part of Ralph Lauren’s Made to Measure Program online and in stores, according to ABC News.

 "I was like, my mama gon' have to see this. Let me call her and be like, 'I'm sorry. It's out here,'" Jordan said.


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