In 2009, Jason Derulo debuted with his first single Whatcha Say, which opened up a 14-year career for the singer.
This also helped start several ways for him to make money. In an interview with Forbes Talks, Derulo talked about his self-help book, Sing Your Name Out Loud: 15 Rules for Living Your Dream. It is in this book that he highlights 15 rules that assisted his ventures as a businessman.
“I’ve had a lot of failed businesses but I’ve had businesses thrive,” Derulo said in the interview. “And the businesses that end up thriving mitigate all the failures.”
Out of Derulo’s 13 sources of income, he said that the most lucrative is Rocket Carwash.
“Rocket Carwash is basically changing the way that people get their cars washed,” Derulo said. “It’s an amazing facility. You go in and you pay a membership, and you can get your car washed at any time. It’s like the Spotify model and how Spotify changed the music industry. It’s like Netflix and how it changed the film industry.
…If I can get my car washed at any time for a low price, it beats any other car wash out there, especially it being better than the other ones as well.”
The business uses high-quality technology, equipment, and products and it has locations in Nebraska, Iowa, Pennsylvania, Texas, Utah, California and Florida, according to Rocket’s Carwash’s website.
Derulo said to Forbes that the company is valued at $2 billion.
But that isn’t all when it comes to Derulo's investment portfolio. According to AfroTech earlier this year, he purchased a stake in a new Omaha, Nebraska, women’s volleyball team. Other investments are Rumble Boxing, Catch LA, and the UK’s Project Icon, according to BBC.
“Usually, I’d describe myself as an entertainer, but I feel like that has changed,” he said on BBC’s podcast. "I don’t think I could only say entertainer anymore. It’s business nowadays.”
He said to BBC that he invests in businesses that he knows.
Derulo’s career has afforded him the opportunity to make these kinds of investments thanks to five albums on deck: Jason Derulo (2010), Future History (2011) Tattoos (2013), Talk Dirty (2014), and Everything is 4 (2015).