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Ludacris Launches Satin Bonnet Line With His Daughter Based on 'Karma's World' Cartoon

Black girls rock.



Firstline Brands partnered with rapping icon Ludacris and his daughter, Karma, for their innovative hair care line for young girls and tweens.


Launching under Camryn’s BFF brand for girls and tweens, Karma’s World Satin Sleep Collection will open the door for Karma to have a successful entrepreneurial company with Firstline Brands’ support.


The new hairline collection is from the animated Netflix show, Karma’s World — executive produced by Ludacris, inspired by Karma’s childhood.


Karma’s show features herself, Karma Grant, who is an aspiring musician sharing her day-to-day situations at home and school.


According to Yahoo, Karma’s World Satin Sleep Collection is a pioneering licensing agreement between 9 Story Media Group, Karma’s world and Firstline brands. Kyra Halperin, the president of 9 Story Brands, said the new launch will be inclusive.


“We’re excited to partner with Firstline brands to expand the Karma’s World universe. 9 Story Media Group’s main goal is to align with brands that speak to the representation and inclusive storytelling embedded within the groundbreaking series,” Halperin said.


Photo Credit: Prince Williams/FilmMagic

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