You may recall about two years ago we did a story about two friends who took a leap in creating and vowing to become one of the world's top fedora brands. I'm talking about Archie Clay III and Tajh Crutch, founders of the WEAR BRIMS Luxury hat brand. Since that time, the guys have continued to not only grow the brand but grow the team and the vision.
Thanks to persistence, they recently embarked on a new chapter in their journey that would include the brand being placed into high-end department stores. Over this past weekend, they celebrated their new Neiman Marcus partnership with the launch of the Flight Collection. The Flight Collection is exclusive to Neiman Marcus and is a style that signifies elevation and perseverance. The fact that two individuals who started with a vision have now created a culture and are now featured in one of the world's top stores is proof that hard work does win.
When asked if their expeditions have been met, Archie says, "We are exactly where we are supposed to be" because they know their work ethic. The WEAR BRIMS Standard is one that always consists of faith, family, and confidence says Tajh, which is the feeling that they want everyone to feel when they wear a hat from any collection.
Looking around the room during the event, you knew the support was real. Whether you were on the 3rd floor or the lower level, the "B", "WB" featured on the caps, or the funky colors on the fedora's, proved that the love was undeniable. When you WEAR BRIMS you Wear Confidence.