Atlanta restaurant owners Pinky Cole, founder and CEO of Slutty Vegan, and Derrick Haynes, CEO of Big Dave Cheesesteaks, decided to combine resources to give over thousands of Black men with life insurance.
The two decided that with all of the GoFundMe campaigns, and other methods, used to pay for funerals these days, they realized that life insurance was a much-needed commodity for people in underserved communities.
“While growing up in West Philly, I witnessed people put together fish frys and create GoFundMe pages to pay for their loved one’s funerals,” Hayes said.
“I vowed to change that narrative with this program. Now I’m able to provide resources and benefits such as life insurance policies and mental health programs. I am sure we will bridge the wealth gap and strengthen the Black community with this campaign.”
With the murders of Black people due to police brutality and racial discrimination being more publicized, the world is seeing more examples of Black men, and others, losing their lives having to use extraordinary methods to make funeral arrangements.