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BRIMS - The Bond V2

BRIMS - The Bond V2

Sole Play X Wear Brims - Limited Edition Collection

This is a collaboration that had to happen. I’ve often spoke about the power of collaboration and making something special together due to the simple fact that It’s too many people, especially within the black community, that is doing dope s*** in their own respective industries. Now, just imagine how powerful they would be if they found some type of synergy between their brands and work together. It’s there. It’s always there and the people want it. They may not verbally tell you or even think about it on a day to day basis, but once you drop that this brand is working with that brand, they’ll say, “ Damn, that’s f***** dope!” And it’ll connect with so many people deeper than the actual product because at the end of the day, we all want to see each other win and we respect this person and their craft.